Email, or electronic mail, messages are messages sent by computer network. Email is a much appreciated and indispensable tool of persons whose work attaches them to the Internet, especially computer professionals. Email marketing is an heavily utilized method of marketing products to individual consumers through email systems. Because email can be dealt with according to the receiver’s own schedule, email marketing, likewise, offers the same benefits. Email marketing can be targeted and widely dispensed in a cost efficient manner. Because of its wide use email marketing has become problematic in some cases and has resulted in “spamming” or wide dispersement of unwanted solicitationg through email systems. When properly used, however, email marketing can be a very effective tool for businesses.